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Automotive industry insights, tips, and guides

The AML Reporting Threshold Trap: Why Dealerships Over-Report and Create Legal Risk

You're probably spending money on AML compliance you don't need to spend. And the worst part? You're still getting it wrong. Most dealerships treat anti-money ...

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Your Lost-Customer Recovery Script Is Probably Killing Your NPS (And Here's Why)

Your Lost-Customer Recovery Script Is Probably Killing Your NPS (And Here's Why) Most dealerships are running the same tired lost-customer recovery playbook th...

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Why Most Dealerships Shouldn't Build a Customer Portal (Yet)

Back in the 1950s, when service records meant a grease-stained folder stuffed in a filing cabinet, dealerships had something dealers don't have today: friction....

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Why Your Mobile App Engagement Metrics Are Lying to You

You're staring at your mobile app dashboard, and the numbers look bad. Open rate down 8% quarter-over-quarter. Push notification engagement flatlined. Session d...

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The Annual Anniversary Email Nobody Reads (And Why You're Wasting Your Time)

The Annual Anniversary Email Nobody Reads (And Why You're Wasting Your Time) Picture this: It's January 15th. Your CRM fires off 47 automated anniversary email...

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The Welcome Call Is Killing Your Retention (Here's Why)

Back in 1981, Toyota launched their customer follow-up program as a competitive differentiator. Within a decade, the entire automotive industry copied it. Today...

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Stop Texting Your Service Customers So Much (It's Killing Your Loyalty)

You're sitting in your service director's chair on a Tuesday morning, and your phone won't stop buzzing. Another text blast just went out to your service custom...

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Why Your Employee Referral Bonus Program Is Probably Costing You Money

What if your employee referral bonus program is actually making your dealership harder to run? Most dealers treat referral bonuses like a silver bullet for hir...

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The Contrarian Succession Plan: Why Your Family Dealership Shouldn't Revolve Around One Person

Most family dealership owners spend their succession planning meetings talking about which kid goes where, who gets what title, and whether the next generation ...

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Do You Really Need a 20-Group? A Contrarian Take on Dealer Peer Groups

Twenty-groups have been a fixture of dealership culture since the 1970s, when a handful of forward-thinking dealers started meeting in small peer circles to sha...

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Why Your Next Dealership Location Might Be Your Worst Decision

Why Your Next Dealership Location Might Be Your Worst Decision You've been running the same store for years. Sales are solid, CSI is respectable, and your team...

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Why Your Recruiter Is Costing You More Than You Think: A Contrarian Take on Dealer Group Hiring

You've probably spent $40,000 to $80,000 on a recruiter to find your next general manager, only to realize six months in that the person you hired doesn't fit y...

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