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Automotive industry insights, tips, and guides

Training Your Team on Reg B Notification Tracking Without Losing a Week

Seventy-three percent of dealerships can't accurately tell you which customers received Reg B privacy notices in the last 30 days. That's not a guess. That's w...

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Training Your Team on Post-Service Survey Follow-Ups Without Losing a Week

Back in 1993, Ford Motor Company quietly started tracking what customers thought about their service experience. They called it CSI: Customer Service Index. Wit...

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Train Your Team on Customer Portals in Four Days Without Losing Service Productivity

Your Team is Avoiding the Customer Portal, and That's Costing You CSI Points Let's be honest: your technicians didn't sign up to be software trainers, and your...

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Train Your Team on Mobile App Metrics in 3 Days (Not a Week)

Most dealerships treat mobile app adoption like a software vendor rollout. Download the app, here's a password, now go use it. Three weeks later, half your team...

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Training Your Team on Anniversary Outreach Without Losing a Week

Back in 1952, the average car owner kept their vehicle for about 5 years. Today, with better engineering and extended warranties, that number has climbed closer...

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Train Your Team on the Welcome Call: Capture Customers Within 24 Hours (Not Seven Days)

Most dealerships waste their best retention opportunity by waiting five to seven days to contact a customer after they drive off the lot. That's not strategy—th...

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Training Your Team on Text-Based Service Check-Ins Without Losing a Week

You know that moment when a customer drops off their car on a Monday and nobody texts them until Friday—if they get contacted at all? By then they've already de...

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Why Most Escalation Paths Fail

Your BDC just lost a customer over a scheduling complaint that should have been solved in 15 minutes. It's Tuesday morning. By Friday, that customer has left tw...

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Train Your Team on Digital Vehicle Health Reports in 3 Days, Not a Week

Forty-three percent of service customers say they'd return to a dealership if they understood what work actually needs doing on their vehicle. That's a staggeri...

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Training Your Team on Review Recovery Outreach Without Losing a Week

Forty-seven percent of dealership service teams don't have a documented process for responding to negative online reviews. Not a great process. A documented pro...

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Train Your Team on VIP Concierge Service Without Losing a Week

Imagine you're a service director at a mid-size dealership in the Boston area. It's Tuesday morning, and you've got 47 vehicles on the lot waiting for work, thr...

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Training Your Team on Customer Loyalty Cards Without Losing a Week

It's Tuesday morning. Your service director walks into your office and drops a printed memo on your desk about rolling out a new loyalty card program. "We'll br...

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