Selling Used RVs at Your Franchise Dealership: What's Changed and What Hasn't
Most franchise dealerships treat used RVs like an afterthought. They're parked in the back lot, underpriced, listed poorly, and sold by salespeople who've never...
Facility Image Program Rollout: What's Changed in Dealership Design and What Hasn't
According to recent dealer surveys, 67% of dealership principals have either completed or are actively planning a facility refresh in the last 18 months. That's...
Solar Panels on Dealership Rooftops: What's Changed Since 2010 (And What Hasn't)
Back in 2008, when the first serious wave of dealership solar installations hit the Northeast, you could count the installations on one hand. A few forward-thin...
Dealership Signage and Wayfinding: What's Changed (And What Hasn't) in 2024
Your dealership's wayfinding is probably worse than you think, and most dealers aren't doing anything about it. Customers are getting lost in your facility, spe...
Parking Lot Capacity Optimization: What's Changed and What Hasn't
Eighty-seven percent of dealers haven't meaningfully optimized their parking lot layout in the last five years. And here's the thing: most of them have no idea ...
Customer Lounge Amenities That Work: What's Changed and What Hasn't
Why do customers sit in your lounge for 45 minutes without complaining, while at another dealer they're calling the service advisor after 20? The answer isn't ...
LED Retrofit for Dealership Lighting: What's Changed and What Hasn't
The first LED traffic light in the United States went live in 1999 in Fort Bliss, Texas. It used about 80 percent less energy than its incandescent predecessor....
Showroom Redesigns: What's Actually Changed (And What Hasn't)
Most dealers chase showroom redesigns like they're chasing a hot new truck model. They gut the space, spend six figures on marble floors and digital displays, a...
Fleet Customer Billing and Terms: What's Changed and What Hasn't
In the 1990s, fleet sales operated almost entirely on handshake deals and paper contracts. A fleet manager would show up with a purchase order, shake hands with...
The Structural Problem With Old-School Commercial Pay Plans
Back in 1985, the average truck dealership paid its commercial sales manager a base salary of about $28,000 with a 2% commission on gross profit. The job was st...
Commercial Vehicle Delivery Logistics: What's Changed and What Hasn't
Fleet delivery logistics haven't fundamentally changed in twenty years, and that's exactly why your dealership is leaving money on the table. You're still using...
Upfitter Partnerships for Commercial Vans: What's Changed and What Hasn't
Back in 2008, the upfitter ecosystem looked completely different. Dealerships had direct relationships with a handful of regional upfitters, often family-owned ...